Origin story
The Rural Design Studio was founded by Kallie Rollenhagen in 2025. After years of working as a one-person communications and marketing team, and then as a design director in smaller communities, Kallie wanted an easier way to find rural creative collaborators.
So, in an effort to connect rural creatives with rural design needs — thereby keeping design dollars more “local” to small places — RDS was started. We fully expect our scope and network to grow and shift as we work more with our community partners and identify their range of needs.


Who We Work With
RDS clients include:
- Nonprofits
- Foundations
- Small businesses
- Colleges
- Campaigns
- Economic developers
- Chambers of Commerce
- Tourism bureaus
RDS creative collaborators include:
- Graphic designers
- Web designers
- Illustrators
- Copywriters & editors
- Marketing strategists
- UI/UX designers
- Photographers & illustrators